By Christine Crandell - Why can’t companies function more like Cirque de Soleil performances? Keep a keen eye on the interaction between the performers and the stage hands, the level of trust is deep and obvious. From the little eye and movement clues the pole climbers give each other before they begin to the subtle but serious equipment checks each of the costumed stage hands do during the course of an act.
Why is culture so important to social business?
If you are going to tear down your company walls and foster open, constructive collaboration between all types of employees, partners and customers it is imperative that you trust your employees. Their true feeling about the company and customers will become apparent in their tweets, microblogs and collaborations no matter how carefully worded. If you cringe at the thought of your employees openly dialoging with partners, suppliers and customers then you need to take a hard look at the state of trust in your organization. more> http://is.gd/XOMLSD
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